GRAPHIC DESIGN INTERN at Gretchen Kamp & Co.

I learned a lot from watching Gretchen’s approach to branding a client’s business or rebranding a company’s existing brand identity. The design process that she established for her business has influenced my own creative process. The exposure I got to branding through this internship allowed me to comprehend and construct cohesive visions that visually represent a business. I was able to take what I learned about typeface pairings and visual moods and apply it to logo designs for her clients. I created logo concepts that Gretchen developed further into brand identities.